At yesterday’s OpenDev Fellowship call, @alice_und_bob directed a question at @gavofyork , about whether there would be a new JAM token.
In his response, Gav seemed to not rule out the possibility, acknowledging the potential positive benefits for branding, but ending his response with “I don’t know”. That is a sensible stance, as ultimately the DAO has to make this decision.
However, I do think that we need more clarity on this, because UNCERTAINTY about whether or not there will be a new JAM token, can be detrimental in itself. Who would lock their DOT in governance or staking if they fear there will be a new JAM token soon and they could not get unlocked fast enough. ETF launches can be complicated if the issuer does not know how a such a new token would impact their product. And rumours of a disproportional “airdrop” could create massive sell pressure as people worry their DOT may become worthless.
Here are a few options of what I think could happen, and I am listing them in order of preference.
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Token Rebranding: Ticker symbol on exchanges and CMC changes from DOT to JAM. Nothing else changes, but the advantage is that if executed well, this could capture a lot of mindshare, move the narrative away from parachains and get people to realise that JAM is in fact a major technical upgrade worth paying attention to. We may need to hire a new external marketing agency to execute the rebranding.
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Linear Airdrop: 1 DOT =10 JAM (or some other arbitrary number), and people get this amount of JAM tokens, regardless of whether their DOT is liquid, staked, locked in conviction voting, locked in some other way, or held on a CEX. No additional JAM tokens are minted. Utility shifts completely to the new JAM token, DOT becomes worthless and is delisted from exchanges.
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Conditional Airdrop: This in my opinion is a BAD idea. For example, locking your DOT to receive a JAM airdrop. Or even rewarding past “good behaviour” (staking, holding for a long time, active governance engagement or other metrics) to receive a higher airdrop. This would be highly controversial and would make many people confused and frustrated.
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Parallel circulation: This is by far the worst outcome. For example, if a new JAM token is introduced without rewarding existing DOT holders. Or a small airdrop to token holders with the rest controlled by some new “JAM Foundation”. Subsequent parallel circulation of DOT and JAM and split utility would be highly detrimental for the ecosystem.
Now, of course the ultimate option is to not do anything, keep DOT, and not introduce any JAM token. This may in fact still be my preferred outcome. But a positive marketing and mindshare effect of a new token is not to be underestimated, and could be exactly what our ecosystem needs to recapture the narrative. And also, now that the cat is out of the bag, the discussion around a new JAM token is not gonna disappear anytime soon. Best to steer it actively than let speculation run wild.
I think a next good step would be for someone (@alice_und_bob , I’m looking at you ) to put a non-binding WFC Ref on chain, to see which of these options token holders prefer.