# Should Promo/Mark Budgets Be Included in Tech Proposals? **URL:** \ **Category:** Governance\ **Tags:** governance, marketing\ **Created:** [August 1, 2024, 2:26pm UTC](https://forum.polkadot.network/t/should-promo-mark-budgets-be-included-in-tech-proposals/9426 "2024-08-01T14:26:42Z")\ **Posts on this page:** 1\ **Page:** 1
**Author:** ![Motif](https://dub1.discourse-cdn.com/flex005/user_avatar/forum.polkadot.network/motif/32/2561_2.png) [@Motif](https://forum.polkadot.network/u/Motif)\ **Post date:** [August 1, 2024, 2:26pm UTC](https://forum.polkadot.network/t/should-promo-mark-budgets-be-included-in-tech-proposals/9426/1 "2024-08-01T14:26:42Z")
A ~month ago, during a discussion on a purely tech proposal, Rob made an interesting remark: ![image](https://europe1.discourse-cdn.com/flex005/uploads/polkadot2/original/2X/f/f7b19da70906053925bda5b79ed57ed5a736e99d.png) [Source](https://x.com/rphmeier/status/1810031618490581242?s=12&t=fcQ3P1QKoxEyUtBkoT_Y2A) On one hand, marketing is an essential part of any product, but it’s rarely included in proposals. In our recent post on the [Motif Milestone 2 proposal](https://polkadot.polkassembly.io/post/2413), we received feedback from Saxemberg frens pointing out the absence of SEO costs in our budget overview, which is a valid concern. On the other hand, we intentionally removed all non-essential tasks (except for strictly product-related ones) from the proposal after receiving feedback on the first iteration. To properly budget seo/promo/mark/kol approach, we conducted quick research on a few approved tech proposals this morning and found that ~none included marketing expenses. ![image](https://europe1.discourse-cdn.com/flex005/uploads/polkadot2/original/2X/3/337e8dd541e39d59969c839b2aff0546d8e5659c.png) This raises an interesting question for the community: Should tech proposals include a marketing budget? If so, at what stage, and how should it be calculated (percentage, share, amount, etc.)? Maybe a separate one?